Is this a Register BS, a smart and cunning move by Sun, or just another example of how Sun's marketing dept lives on a different planet to the rest of us (and likes to damage their reputation at every turn)?
"Speaking of iPods, Sun Microsystems attempted a guerilla marketing campaign at HP World with Apple's device. Sun representatives were handing out buttons touting Solaris on Opteron with the intention of giving one lucky winner a day an iPod if they were seen with the badges on at HP's show.
As we understand it, security caught on to these plans on Monday and kindly escorted the Sun staffers from the premises. Sun apparently made a second run today, but we've yet to see anyone wearing a badge. These are the HP faithful after all."http://www.theregister.co.uk/2004/08/17/hpworld_notes_fiorina/